In today’s world of ecommerce, the typical customer is a digital one. Their first interaction with you as a branded entity is likely via your website. Thus, your website’s design...
The final countdown is here and the Blue Coast’s lions are about to start to roar with the arrival of the best advertising festival, Cannes Lions on 17 to 24...
Digital marketing strategy can vary but all organisations expect the same results; to be successful. Success requires a great deal of hard work and creativity, especially in social media marketing. The...
The final countdown is here and the Blue Coast’s lions are about to start to roar with the arrival of the best advertising festival, Cannes Lions on 17 to 24...
How to measure the success of your B2B digital strategy Your digital marketing strategy needs to align with the objectives in your marketing strategy – to ensure that both your online...
Finding an effective marketing strategy is key to your success in the world of business. If you're a startup or an entrepreneur, deciding on the best approach to marketing can...
Social media marketing is not just about posting random bits of content in the vague aim of trying to sell your business online. Brands should be actively engaging with their...
What's outsourced marketing all about? When you’re setting up a business, one of the biggest challenges you face will be raising the profile of your brand so that people are...
The Telegraph recently ran a small business connect seminar to discuss the challenges SME’s and entrepreneurs face in marketing and effectively promoting their businesses. Limited budgets, lack of knowledge, time...
Analysing Hawkers Co's business success Building a successful brand and awareness of your company takes time and commitment. As you are busy dealing with the many responsibilities and challenges that come with...